CAMPAIGN SUCCESS MONITOR

Datava’s campaign success management tool will seamlessly track the effectiveness of your marketing campaigns, giving you the insight into what works, what doesn’t, and how to improve your marketing reach.

You can quickly determine the actual realized dollars produced from a marketing campaign, and determine the value of one method over another.

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Compare Campaign Methods

Analyze the effectiveness of direct vs indirect, email vs paper, and print vs. targeted.

Get Actual Dollar Values

Determine the dollar amounts that are actually generated through email campaigns.

Segment Prospects and Customers

Use deep-dive analytics to determine which type of marketing works best for which segment of customer. Segment by demographics, customer behaviors, and more.

Drill-Down by Product

Determine the effectiveness of your campaign by individual products, product groups, and totals.

Incorporate Front-line Staff with Marketing Campaigns

By using this tool with some of our others, you can seamlessly integrate your marketing campaigns with front-line staff to coordinate customer reach.

Analyze Customer Loyalty

Determine if marketing is having an effect on customer churn, net promoter and more.
CAMPAIGN SUMMARY REPORT
Easily see how much a campaign or campaigns in coordination move the needle on your sales, customer loyalty, and employee performance. Compare sales volumes inside and outside of campaigns, and discover the true ROI for deposits, loans, and more.